{"ref":"artifact:btp-personalized-recommendation","page":"/artifacts/btp-personalized-recommendation","json":"/artifacts/btp-personalized-recommendation.json","generated":"2026-10-26","drafted_with_ai":true,"entity":{"id":"btp-personalized-recommendation","name":"Personalized Recommendation","artifact_type":"service","ecosystem":"btp","domain":"ai-and-agents","origin_ring":"sap-official","description":{"one_line":"Trains and deploys a machine learning model over a website visitor's browsing history and item attributes, and serves next-item, similar-item, smart-search and user-affinity recommendations from it over a REST API.","short":"Machine learning recommendations over browsing history via REST","what_it_solves":"Personalized Recommendation trains a machine learning model on a visitor's browsing history and an item's attributes, then calls that model to answer four kinds of request: next-item recommendations for what a user is likely to pick next, similar-item recommendations for alternatives to what is being viewed, smart-search results that personalise a text query with interaction history and categorical features, and user-affinity recommendations reflecting a user's past interactions. SAP calls it \"a generic reusable service\" meant to apply \"across a wide range of business scenarios\". SAP removed it from the list of Eligible Cloud Services as of 1 April 2026 and it is not available for renewal; SAP directs existing users to their account manager and points to a SAP Community post on Tabular AI."},"links":{"homepage":"https://discovery-center.cloud.sap/serviceCatalog/personalized-recommendation","whats_new":"https://help.sap.com/whats-new/cf0cb2cb149647329b5d02aa96303f56?Component=Personalized+Recommendation"},"source_available":false,"provides":[{"capability":"capability:predictive-models","what_it_does":"Trains a model on a customer's own browsing-history and item data and serves next-item, similar-item, smart-search and user-affinity predictions from a deployed model endpoint, rather than classifying records or predicting a numerical attribute the way [Data Attribute Recommendation](artifact:btp-data-attribute-recommendation) does.","sources":[{"url":"https://discovery-center.cloud.sap/servicecatalog/api/v1/services/14521a5a-8801-4e27-a16b-c117740d8f61","title":"SAP Discovery Center — Personalized Recommendation","checked":"2026-09-18","quote":"Personalized Recommendation is a generic reusable service. 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